how did steve jobs start his business


how did steve jobs start his business

Steve Jobs co-founded Apple Inc. in 1976, along with Steve Wozniak and Ronald Wayne, in his parents’ garage. They started by building and selling personal computers, with their first product being the Apple I. Jobs’ vision and relentless pursuit of perfection propelled Apple to success. He introduced groundbreaking products like the Macintosh, iPod, iPhone, and iPad, revolutionizing the tech industry. Jobs’ ability to combine technology with elegant design and user-friendly interfaces set Apple apart from its competitors. His passion for innovation and attention to detail laid the foundation for Apple’s immense success, making it one of the most valuable companies in the world.

how did steve jobs start his business

After leaving college in his first semester, Jobs embarked on a spiritual journey in India. This experience played a significant role in shaping his work ethic and simplistic outlook on life. Jobs once stated, “Focus and simplicity have been one of my mantras. Simple can be harder than complex. You have to work hard to make your thinking clean and make it simple. But it’s worth it because once you achieve simplicity, you can move mountains.”

At the age of 21, Jobs, along with Wozniak, founded Apple Computers in his family’s garage. To finance their venture, Jobs sold his Volkswagen bus, while Wozniak sold his scientific calculator. This turned out to be a wise investment. Prior to Apple’s emergence, computers were bulky, expensive, and inaccessible to the average person. With Jobs leading the marketing efforts and Wozniak overseeing technical development, Apple introduced consumer-friendly machines that were smaller and more affordable, priced at only $666.66 each. The Apple II, a successor to the first model, proved to be even more successful, with sales increasing by 700%. On its first day as a publicly traded company in 1980, Apple Computer had an estimated market value of $1.2 billion.

Fun Fact: The original Apple 1 computers were priced at $666.66 for two reasons. Firstly, Jobs and Wozniak wanted to sell the computers at a one-third markup over the $500 wholesale price. Secondly, Wozniak had a preference for repeating digits.

What motivated Steve Jobs to start Apple?

Apple Computers Inc was established on April 1, 1976, by Steve Jobs and Steve Wozniak, two college dropouts with a revolutionary vision for computers. Their goal was to create compact and user-friendly computers that could be easily integrated into homes and offices. They aimed to redefine the way people perceived and interacted with technology.

Was Steve Jobs rich when he died?

Was Steve Jobs rich when he died?
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Alec Baldwin’s case dismissed as settlement reached with Halyna’s widow.

Apple’s current worth is an astounding $2 trillion, with the late co-founder Steve Jobs himself being worth an incredible $9 billion at the time of his passing.

Despite his immense wealth, Jobs was known for his minimalist lifestyle and made sure that his net worth did not drastically impact his or his family’s lives.

In his biography, author Walter Isaacson shared that Jobs once expressed his desire to avoid the extravagant lifestyles that many wealthy individuals adopt.

Jobs witnessed how money changed people at Apple, with some buying luxury cars, homes, and even undergoing plastic surgery. This transformation saddened him, and he made a personal commitment to not let money ruin his life.

What is marketing according to Steve Jobs?

What is marketing according to Steve Jobs?
A video of Steve Jobs discussing the importance of marketing and how it played a role in reviving Apple has gone viral on social media. In the video, Jobs emphasizes the significance of values in marketing and the need for companies to be clear about what they want people to know about them.

Jobs praises Nike for its exceptional marketing strategies, noting that despite selling shoes, the brand evokes a different feeling in consumers. He highlights that Nike’s advertisements focus on honoring great athletes and athletics, rather than solely promoting the product itself.

For more business news, updates on Sensex and Nifty, personal finance insights, tax queries, and expert opinions, visit Moneycontrol or download the Moneycontrol App to stay informed.

Is Steve Jobs Smarter Than Bill Gates?

Is Steve Jobs Smarter Than Bill Gates?
In the PBS documentary on the rivalry between Steve Jobs and Bill Gates, it becomes clear that their relationship was unlike any other in history. These two individuals, who were both partners and rivals, played a significant role in shaping the personal computing industry. However, they had contrasting styles and beliefs.

Steve Jobs, a working-class kid from California, believed in maintaining tight control over all products and placed a high value on design. On the other hand, Bill Gates, an upper-class kid from Washington, believed in open products and did not prioritize design as much.

Both Jobs and Gates considered themselves to be smarter than the other, but Jobs often viewed Gates as slightly inferior, particularly when it came to matters of taste and style. According to Andy Hertzfield, an early Macintosh employee mentioned in Walter Isaacson’s biography on Steve Jobs, Jobs looked down on Gates because he lacked programming skills.

While this provides a brief overview of their relationship, a more in-depth understanding can be gained from Isaacson’s book.

What was Steve Jobs strategic thinking?

What was Steve Jobs strategic thinking?
Steve Jobs was a legendary business leader, known for his success in making Apple Inc the most valuable company in the world. However, his leadership style was complex and controversial. While he was focused, confident, and charismatic, he was also impatient, stubborn, and at times, cruel. Despite these flaws, Jobs was able to create unique and powerful cultures at Apple, NeXT, and Pixar, leading to their success. Jobs had a volatile approach to leadership, often falling in and out of love with people and challenging teams to reach beyond what was thought possible. He also had a habit of distorting reality to fit his purposes, which could be alienating and undermine his credibility. However, what made Jobs a successful leader was his ability to envision and deliver breakthrough products and services. He paid great attention to product and design detail, always prioritizing simplicity, functionality, and consumer appeal. Jobs had a remarkable ability to develop products that consumers would buy and savor, and he had the confidence, courage, and drive to bring them to life. As he grew older, Jobs became a better leader of people, recognizing the importance of partnering with others. Overall, while Jobs had his flaws, his ability to innovate and his attention to detail made him a successful leader.

How much did Apple-1 cost?

In July 1976, Steve Wozniak demonstrated the first Apple Computer that he designed and handbuilt at the Homebrew Computer Club in Menlo Park, California. This computer later became known as the Apple I. Wozniak’s friend, Steve Jobs, had the idea of manufacturing the computer for sale. Together, they founded the Apple Computer Company and sold their personal belongings to finance the production of their first product. They built the Apple I in the garage of Jobs’s parents’ house in Palo Alto.

The Apple I was sold in July 1976 for a price of US $666.66. This price was chosen because Wozniak liked the repeating digits and because they originally sold it to a local shop for $500 with a one-third markup. Around 200 units of the Apple I were produced. Unlike other hobbyist computers of its time, the Apple I was a fully assembled circuit board containing about 60 chips. However, users still had to add a case, power supply, transformers, power switch, ASCII keyboard, and composite video display to make it a working computer. An optional board providing a cassette interface for storage was later released at a cost of $75.

As of 2012, it was estimated that 43 out of the approximately 200 Apple 1s built were still in existence, with six of them believed to be in working order. For information on sales of original examples beginning in 2010, please refer to the related database entry.

Who helped Apple become successful?

Apple Inc was founded on April 1, 1976 by Steve Jobs and Steve Wozniak, who aimed to revolutionize the computer industry by making computers more accessible and user-friendly. They started by building the Apple I in Jobs’ garage and later introduced the Apple II, which had color graphics and saw a significant increase in sales. However, internal conflicts led to Wozniak leaving the company in 1983 and Jobs eventually departing in 1985.

After leaving Apple, Jobs founded NeXT Software and acquired Pixar, both of which became successful ventures. Meanwhile, Apple continued to thrive in the 1980s, thanks in part to Jobs’ previous initiatives, such as the partnership with Adobe for desktop publishing. However, the company faced tough competition from Microsoft, whose Windows operating system posed a challenge to Apple’s market share.

By the mid-1990s, Apple’s market share had declined significantly, and the company was on the verge of collapse. In 1997, Apple acquired NeXT Software and brought Jobs back as an interim CEO. Jobs made strategic changes, including an alliance with Microsoft and the introduction of innovative products like the iBook and iPod. The release of the iPhone in 2007 marked a turning point for Apple, propelling the company to new heights of success.

Apple has since expanded its product lineup to include the iPad, Apple Watch, and various services like Apple Card, Apple News, Apple Arcade, and Apple TV. Despite the passing of Steve Jobs in 2011, Apple continues to thrive under the leadership of Tim Cook. The immense popularity of the iPhone has made Apple the first trillion-dollar company in 2018 and has further solidified its position in the technology industry.

How was Steve Jobs so smart?

How was Steve Jobs so smart?
Scientists have found that IQ is not a reliable predictor of success. While intelligence is important, it is not the only factor that determines success. Steve Jobs, for example, was not necessarily the smartest person in the room, but he had other qualities that contributed to his success, such as personal charisma and salesmanship.

In addition to intelligence, researchers have identified two other components that are crucial for success: effort and intellectual curiosity. A study conducted in England and Switzerland found that curiosity, or a hunger for exploration, was just as important as intelligence and effort in achieving academic success. However, educators often overlook the importance of curiosity in schools, which is a significant failure.

The study suggests that schools and universities should encourage intellectual hunger and reward students who ask challenging questions, rather than solely focusing on intelligence and effort. It is important to recognize that the student who asks curious questions is just as deserving of encouragement as the one who has all the answers.

Creating intellectual curiosity is not a straightforward task, and it may involve a combination of nature and nurture. Some individuals may be born with a natural curiosity, while others may develop it in an environment that encourages exploration. Factors such as good health, financial support, and luck also contribute to success.

It is worth noting that being a genius does not necessarily mean being mentally ill. While there may be a link between genius and mental illness, not all highly creative achievers are disturbed. Many brilliant scientists, for example, are perfectly mentally healthy.

In conclusion, intelligence alone is not enough to guarantee success. Effort and intellectual curiosity are equally important factors. Schools and universities should prioritize fostering intellectual hunger and rewarding students who ask challenging questions. The development of curiosity may involve a combination of nature and nurture, and other factors such as good health and financial support also contribute to success.

What was the first computer sold for $666?

What was the first computer sold for $666?
A vintage Apple computer signed by Steve Wozniak, the co-founder of Apple, is currently up for auction in Boston. The Apple1, which was built in the 1970s, played a significant role in the company’s success. In fact, in June, Apple became the first publicly traded company to reach a market value of $3 trillion. The computer being auctioned has been fully restored and comes with a custom-built case and keyboard.

According to Tim Bajarin, the chairman of Creative Strategies, the Apple1 is an incredibly rare item that holds historical significance. He believes that the growth of the PC industry can be traced back to this computer.

The auction, which started on August 1st and runs until August 24th, is expected to fetch around $200,000 for the vintage computer. Last year, an Apple1 prototype sold for nearly $700,000.

Only about 200 Apple1 computers were manufactured in Steve Jobs’ garage in California, with approximately 175 of them being sold. Bobby Livingston, the Executive Vice President of RR Auction, describes the Apple1 as the legendary computer that launched Apple.

The Apple1 was a groundbreaking product at the time, as it was one of the first personal computers that did not require soldering by the purchaser. It paved the way for the introduction of the Apple2 in 1977, which revolutionized the personal computing industry.

The Apple1 up for auction was signed by Wozniak himself at an event in 2017, making it even more desirable to collectors. The computer was acquired by its current owner in 1980 and was used throughout the 1980s. Earlier this year, it was brought back to an operational state by Apple expert Corey Cohen.

In addition to the Apple1, the auction also includes an Apple company check signed by both Steve Jobs and Steve Wozniak. The check, dated March 19, 1976, was made out to a circuit board maker and is believed to be linked to the production of the first Apple1 computers. The check was expected to sell for $50,000, but early bidding has already surpassed that amount.

Was Steve Jobs a good CEO?

Was Steve Jobs a good CEO?
Tim Cook has proven himself to be a superior CEO compared to the late Steve Jobs. Under Cook’s leadership, Apple became the world’s first trillion-dollar company, with its stock reaching a valuation of $207.05 per share. In contrast, when Jobs passed away, Apple’s stock was valued at $50.53 per share, making the company worth about two-thirds less.

Cook has also significantly increased Apple’s revenue, nearly tripling it during his tenure. In 2018, Apple earned $265.6 billion, the highest annual revenue in the company’s history. This is a significant increase from the $108 billion the company made in 2011.

Despite the slowing demand for iPhones, Apple continues to thrive in all areas of competition. In 2018, the company sold a record-breaking 216 million iPhones, 43.5 million iPads, and 18 million Macs. Additionally, the Apple Watch has been a major success, outselling the entire Swiss watch industry combined.

Cook has also transformed Apple into a company with progressive values, focusing on inclusion, diversity, and privacy. He has championed the company’s environmental initiatives, investing billions in green power and achieving 100% renewable energy worldwide. Apple is also committed to making its supply chain 100% sustainable.

While Jobs was a unique CEO and an extraordinary innovator, running companies was not his strength. Jobs was even fired from Apple at one point and his other company, NeXT, was largely a failure. When Jobs returned to Apple, he relied on Cook to handle the day-to-day operations and logistics of the company.

Cook’s reign at Apple is not without criticism, including neglecting the Mac, delaying product releases, and facing accusations of corporate tax dodging. However, his focus on efficient supply chain management, distribution, finance, and marketing has shaped Apple’s success.

In conclusion, Tim Cook has proven himself to be a successful CEO, leading Apple to new heights in terms of revenue, market value, and environmental initiatives. While Steve Jobs was an exceptional innovator, Cook’s strengths in operations and logistics have made him the right person for the job.

How has Steve Jobs been innovative?

Steve Jobs: Lessons in Innovation

Steve Jobs, one of the greatest innovators of all time, has left behind a legacy of innovation that will continue to inspire generations to come. Here are eight key takeaways from his remarkable career and life:

1. Understanding customer needs without asking: Steve Jobs famously said that he didn’t rely on market research to develop the iPad. Instead, he observed what people were trying to do and focused on creating products that fulfilled those needs. This teaches us to pay attention to the job the customer is trying to do, rather than relying solely on their input.

2. Passion for breakthrough experiences: Jobs transformed computers and phones from utilitarian tools into objects of desire by blending art, design, and technology. He created products that offered breakthrough customer experiences, making using them feel like an ongoing dialogue with someone who understood great customer experience.

3. Holistic approach to innovation: Jobs didn’t just focus on product innovation; he also innovated in business systems. He developed innovative revenue models, rethought retail experiences, and created new advertising approaches. Innovation is about finding new ways to create, deliver, and capture value.

4. Radical simplicity: Jobs believed in the power of simplicity. He made complex technologies accessible and user-friendly. Simplifying thinking and design can lead to groundbreaking innovations.

5. Embracing failure: Jobs experienced failure when he was fired from Apple, but he didn’t let it stop him. He started NeXT, which initially failed but eventually led to the Apple renaissance. Jobs taught us that failure is not something to be afraid of; it’s an opportunity to learn, adjust, and try again.

6. Iconoclastic thinking: Jobs was a revolutionary thinker who questioned the status quo. He encouraged unconventional thinking and challenged established norms. This mindset gave Apple a powerful competitive advantage.

7. Trusting intuition: Jobs didn’t let others’ opinions dictate his decisions. He trusted his own intuition and followed his own path. He believed in staying true to oneself and not being trapped by others’ thinking.

8. Disrupting your own market: Jobs constantly sought ways to disrupt Apple’s own market. He wasn’t afraid to cannibalize his own products with cheaper and simpler solutions. This mindset allowed Apple to stay ahead of the competition.

Steve Jobs will remain a role model for generations to come. His spirit of innovation, entrepreneurship, and drive embodies the American dream. He has left a lasting impact on the world and continues to inspire those who aim to design and create the future.



In conclusion, Steve Jobs was a visionary and innovative leader who played a crucial role in the success of Apple. His motivation to start Apple stemmed from his desire to create user-friendly and beautifully designed products that would revolutionize the technology industry. The first computer sold by Apple, the Apple-1, was priced at $666, and it marked the beginning of a journey that would change the world.

Steve Jobs was known for his exceptional intelligence and ability to think outside the box. His strategic thinking allowed him to anticipate market trends and create products that met the needs and desires of consumers. Despite facing numerous challenges throughout his career, Jobs proved himself to be a resilient and determined individual, always striving for excellence.

As a CEO, Steve Jobs had a profound impact on Apple’s success. He was known for his attention to detail, his ability to inspire and motivate his team, and his relentless pursuit of perfection. Under his leadership, Apple became one of the most valuable and influential companies in the world.

At the time of his death, Steve Jobs was indeed a wealthy individual. However, his wealth was not the sole measure of his success. Jobs’ true legacy lies in his contributions to the technology industry and his ability to inspire others to think differently and push the boundaries of innovation.

Steve Jobs’ innovative mindset and strategic thinking were evident in his approach to marketing. He believed that marketing was not just about selling products, but about creating experiences and emotions that resonated with consumers. Jobs understood the importance of simplicity and elegance in marketing, and he used these principles to create a strong brand identity for Apple.

While it is difficult to compare the intelligence of Steve Jobs and Bill Gates, both individuals have made significant contributions to the technology industry. Jobs’ focus on design and user experience set him apart, while Gates’ emphasis on software and business strategy propelled Microsoft to success. Ultimately, both Jobs and Gates played pivotal roles in shaping the technology landscape.

Although Steve Jobs was the face of Apple, he did not achieve success alone. He had a team of talented individuals who supported and helped him in his journey. Notable figures such as Steve Wozniak, Jony Ive, and Tim Cook played crucial roles in Apple’s success, contributing their expertise and skills to the company’s growth.

In summary, Steve Jobs’ motivation, intelligence, strategic thinking, and innovative mindset were key factors in Apple’s success. His impact on the technology industry and his ability to create revolutionary products will continue to inspire and influence future generations. Steve Jobs will always be remembered as a visionary leader who changed the world.

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